MedIntelliBase Analysis & Custom Projects
Does your life sciences company need objective, experienced guidance such as:
To help you achieve the critical next phase in your product’s and business’ growth rely on our insightful support designed precisely to your company's needs.
Your company is most likely in the position now where it can benefit from at least one of our services:
If you need to:
- Better understand your competition
- Analyze your competitors’ strengths and weaknesses
- Assess competitive opportunities and threats
- Track each of your competitors' activities overtime
Your company can benefit from MIB Comprehensive Competitive Intelligence Reports
If you need to:
- Hear the unfiltered "voice of your customer"
- Learn about your customers' problems, wants and needs
- Create solutions to those problems, wants and needs
- Identify new products or technologies to add to your product line
- Screen new products or opportunities to select those with the best fit for your company
Your company can benefit from MIB Customer Needs Analysis
If you need to:
Your company can benefit from MIB Product Technology Assessments
- Learn what your customers think about your product's fit with their problems, wants and needs
- Assess your product’s marketability
- Value your product’s and business’ potential for success
- Locate and screen new products or technologies for development or acquisition
Comprehensive Competitive Intelligence Reports
YOUR GOAL
You need to know more about your competition and competing technologies to enable informed planning, investment, product design and resource allocation.
YOUR CUSTOM SERVICE SOLUTION
Our Competitive Intelligence / CI research process gets to the root of competitor strengths, weaknesses, threats and opportunities from comprehensive overviews to detailed assessment of your competition depending upon your exact needs.
Contact us if you wish to hear more about our custom-tailored programs:
- Summary Competitive Intelligence (CI) Report (general overview)
- SMArt Chart® CI Analysis (detailed assessment)
As an example of thoroughness and the professional presentation of information within our detailed:
Customer Needs Analysis
YOUR GOAL
You are looking for market opportunities to add new products to your product line, or wish to know more about your customers’ problems, wants or needs.
You need to locate and screen new product technology opportunities for development internally or for acquisition.
YOUR CUSTOM SERVICE SOLUTION
Our team knows how to talk with your customers, product end users and patients. We hear the “voice of your customer” to learn where they have concerns, issues, critical problems or even product needs that can turn into untapped opportunities for your company. We screen and prioritize those opportunities using customized criteria based on your goals identifying those that offer an optimal fit for your company.
Additionally, we can help you conceptualize the embodiment and early design of your products leading to prototypes, alpha and beta test products. Our unique criteria-based screening process can also help you locate those products that are outside your company yet are well-suited to your business goals.
Learn more by viewing our presentation on the "Voice of the Customer," and Contact us if you wish to hear more about our custom-tailored programs or published MedIntelliGuides™:
- Customized Customer Needs Analysis™ (CNA™) Program
- Published MedIntelliGuide™ -->
"Effective New Opportunities Screening: Optimize Your Resources and Get to Market Quickly"
Product Technology Assessments
YOUR GOAL
You wish to assess your product's likelihood of market success, or “marketability,” your competition's reaction to your product technology, your customers' direct response and even your product’s market sales potential we can help you meet the evolving needs of your market segment.
YOUR CUSTOM SERVICE SOLUTION
We apply our unique PTMA™ (product / technology market assessment) process to provide quantitative as well as qualitative assessments of your product's impact on your core business and your targeted market segment. We know how to tap the “voice of your customer” by conducting direct surveys, interviews or focus panels with your end user and customer constituents to gain direct feedback on their “problems, needs and wants” for your early product concept or commercial design. We also gauge the impact of competitor threats and opportunities on your company.
Contact us if you wish to hear more about our custom-tailored programs:
- Customer Involvement Programs™ (CIP™)
- Product Market Potential and Financial Analysis™ (PMP™) Analyses
- New Product/Technology Opportunity Location & Screening and Acquisition